YSL announces new US ambassador Lil Nas X. Exuding incredible confidence and authenticity, Lil Nas X has already participated in a mindblowing photoshoot in black leather, showcasing an amazing new lipstick.
“Lil Nas X’s appointment is anchored to the launch of YSL Beauty’s The Bold – the brand’s most innovative formula and highly pigmented lipstick to date, offering a buildable shine finish. With a new patented lipstick technology, the Bold’s intense pigments deliver shine and color that never gives up, clutching your lips like a second skin for a 10-hour comfort feel with its stretchable texture,” Out reports.
“In continuing its mission to liberate audacious confidence, authenticity and undeniable attitude, YSL Beauty appoints Lil Nas X as its latest US makeup and fragrance ambassador,” was the announcement from YSL.